Red x JD Sports & Nike

Another Air Max 95 moment, another obvious call. Half of BaggysTV, Red has built his name on knowing the 95 better than almost anyone in the game - so when JD Sports and Nike needed a voice for the Fresh Mint 95s, there wasn't a shortlist. His content spoke to an audience who'd clock inauthenticity in a heartbeat, and delivered exactly the credibility both brands were counting on.